DELIVERABLES PRODUCED
Retouched Hero Campaign Masters deployed across digital storefronts, B2B wholesale channels, and editorial PR kits.
40+ derivative ad variations (still overlays, detail crops, short-form clips) structured for paid acquisition testing.
Targeted VIP gifting program resulting in high-profile organic talent sightings.
MEASURABLE PERFORMANCE GROWTH
Contributed to sustained organic and paid social growth, scaling the brand's Instagram community from 20,000 to 28,000+ followers (+40% YoY) within a 12-month campaign lifecycle.
Guided creative asset mapping across a $3K–$7K monthly spend, improving Meta/Google Click-Through Rates (CTR) and stabilizing Customer Acquisition Costs (CAC) via native asset variation.
Delivered a multi-quarter content repository that sustained organic social channels, paid marketing campaigns, and wholesale digital linesheets.